After more than a decade in the marketing and communications business, I’ve seen my fair share of award ceremonies. Rule number one: always order the vegetarian entree. It’s much harder to mess up pasta than it is New York Strip.
Tonight I joined the Colorado Healthcare Communicators at their Gold Leaf Awards honoring excellence in [...]
Last night, as I sat around a makeshift conference table in the beautiful home/studio of artist and Camano Island Art Association board member, Mary Simmons I was reminded of how much the business world can learn from the art world. After all, artists are business people, too. There were 10 artists at our meeting which [...]
When I arrived at my gate at the Phoenix International Airport, I was out of breath, my shoulder was screaming from lugging my ridiculously overpacked laptop bag, and my feet throbbed at the audacity of running across a terminal in high-heel boots. (An extra pair of shoes didn’t fit in my laptop bag).
I JUST [...]
Occasionally building a business can seem a bit like a schizophrenic activity. Perhaps it is because unlike traditional “9-5″ gigs, there really isn’t such a thing as a weekend or a day off. There is a kind of blend of personal life and work life. And the work life is split between the role of [...]
It’s nose to the grindstone time. I’m actually taking my own advice and writing a legit business and marketing plan. It’s something I advise clients to do all the time. Heck, they pay me to do much of it for them. Yet do I successfully manage to do it for myself?
To date? No.
But now [...]
I love video. I think it is a powerful communications tool that humanizes complex ideas and infuses products and services with personality essential for connecting to core audiences. But it ain’t easy to make it work.
This past week I’ve watched Johannes work on a video that is fairly typical in the world of corporate [...]
Featured / Mobile Office Experiment / Public Relations / Underbelly of Entrepreneurship
September 25, 2009 0Today is a good day. It is a day that I can announce as our first official “win” as a mobile PR shop. And it’s an exciting client at that.
The Camano Island Arts Association (CAA) has been leading the prolific arts community of the area for more than a decade with its annual Studio [...]
It’s amazing what you can find when you start opening your eyes to more than what you THINK you should see. It’s true in business, certainly, as this journey can attest as it has transformed from a means to an end to the end itself. It’s also true in the people you meet along the [...]
In communications, honesty is often touted as the most important ideal. Important in large part because of some of the dismal statistics given advertising with some leading industry experts noting only 14 percent of people trusting traditional ads*. Today I point to a worst case scenario in the kind of “false advertising” that contributes to [...]
At least this time we left Seattle it wasn’t in a torrential downpour. Though we were once again much later than our estimated departure target time. But I’m not going to take full responsibility for it. The day started with “one step forward two steps back” in nearly every endeavor. From forgetting items in the [...]
